Major Project // Final Compilation and Reflection

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25/9/2024 - 19/1/2025 / Week 1 - Week 18?

Trinity Wong Ka Yi / 0348778
Major Project / Bachelor of Design in Creative Media / Taylor's University
Final Project - Bookku, a Travel-themed Community Library

LECTURES

Week 1 Briefing


INSTRUCTIONS

INSERT MIB

PROGRESS


Week 1

showed my initial ideas


Week 2

fleshed out the 2 initial ideas i had


Week 3

fleshed out more on the Level Ground Concept

Week 4

decided it is impossible to be inclusive to everyone, and since the project itself is hard to showcase in an interior itself decided i might change topic to a library branding since I was back in my book phase.

Week 5

feleshed out my library concept, the stamp aesthetic and cozy workspace


Week 6

developed majority of brand guidelines and art direction for collaterals.


PROPOSAL

Week 7


This week, I managed to get a lot of ideas out of my head and made variants of each concept. When presented in class, everyone liked concept J the most, with majority votes on J8 and J9. Hence, I went ahead with that logo and added a workmark.

COLLATERALS

Week 8 - Logo and Branding
Initially, I was struggling a bit for social media because my direction was not solidified yet and I was unsure what content I should present as posts. Hence, these were my first tries:

Week 9 - A Character Uprising

Week 10 - Developing the Style

Week 11-14 - The Plate is Overflowing

Trying to juggle multiple commitments and a final year project is certainly not the wisest choice and inevitably I had to sacrifice something eventually. Unfortunately, I had chosen to abandon Major Project for a while to focus on the event planning for Etc. Magazine's Launch Event which took place over the span of a week and a lot of last minute preparations had to be done due to a lack of manpower. 

However, small progresses were still made in between the weeks.

Week 15 - Better Late than Never
Having everything off the table, the grind started. There were still many collaterals that were still in drafts and needed to be finalized ASAP.

Week 16 - The Final Countdown

Having 124890843 changes to make after presentation was insane work but I tried to do what was possible.

Week 17 - Becoming a Small Business Owner




FINAL OUTCOME

[insert presentation deck]
Week 15 Presentation Deck.

FEEDBACK

Week 13:
  • map looks fine
video:
  • for vid, after city scene, rearrange a bit
signs:
  • switch to the new icons

REFLECTION

Definitely would not say it is my best work but I gave it what I had and I am still satisfied with the outcome considering the circumstances.

FURTHER READING

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