Publishing Design // Task 3B

on

22/10/2023- 17/11/2023 / Week 9 - Week 12

Trinity Wong Ka Yi / 0348778
Publishing Design / Bachelor of Design in Creative Media / Taylor's University
Task 3B: E-book

LECTURES

All lectures completed in Task 1.

INSTRUCTIONS

TASKS

Week 9
Since some of us had already gone through BCI, we were tasked with improving our existing guidelines by making amendments based on the feedback.

Fig 1.1 Original brand guidelines from BCI

Fig 1.2 Amended line length, layout and navigation (first section only)

Week 10
With the approved new navigation and line length, I applied it to the rest of the brand guidelines.
Fig 1.3 Amended line length and layout for whole guide

Week 11
Although I was technically somewhat done, I was suggested to change up the images to have a more similar and cohesive style/tone.

Fig 1.4 Changed layout and photos


Fig 1.5 Almost final guidelines.

Fig 1.6 Button rollover effect

Fig 1.7 Contents rollover effect

Fig 1.8 Image rollover effect

FINAL OUTCOME

Fig 2.1 Final Beliberi Brand Guidelines

Fig 2.2 Beliberi Brand Guidelines (Thumbnails)










































Fig 2.3 Beliberi Brand Guidelines (JPEGs)

FEEDBACK

Week 11 
- Overall looks good. Can add branding to the photos in brand story
- Keep in mind the envelope usually has a margin on the bottom for barcodes to be printed
- Can amend the logo, use outlines or lighter orange instead of yellow
 
Week 9 
- change the target audience page to follow the style of the other pages
- change the full image pages to one single image only
- maintain the tone for the images, edit them to have the same tone as page 9
- replace the images to form a more cohesive photo style

REFLECTION

Experience

To be honest, I don't think there was much to do for this part but rather a few minor changes here and there every week to further improve our existing brand guidelines. I did add more interactive elements because I didn't have enough time to create more interactions during BCI. I do like the updated version now as it does look more cohesive and cleaner in general.


Observation

I observed the many different navigations done by seniors and our classmates and I could see how good navigations blends in together with the rest of the layout yet stands out just enough for the viewer to recognize it as the navigation.


Findings

I found a few new ways to make our guidelines more interactive and it was quite fun to play around with it but in the end, I wanted to keep mine simple.

Comments

Post a Comment